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Selling in the digital age

Click here to find out more about our B2B Digital Programme

Research led
sales excellence

Click here to find out

Personal selling specialists

Read how Cooper Solutions managed to get 11.5 times ROI by focusing on their sales approach

Sales futurology

What forces are affecting modern sales
organisations? Click here to find out

Innovations in influence

Click here to find out how modern
psychology is informing sales

International sales programmes

Click here to meet the global team

Defining your sales DNA

Do you want to encode and diffuse your sales
best practice? Click here

Extraordinary times: For up to the minute resources to help you navigate uncharted waters, visit our Covid-19 resources page especially for salesforces.

It’s in our DNA to relentlessly search for B2B sales best practice: We are not tied to one ‘sales school’. We start by looking at your best practices. Then we challenge them using our extensive sales research database which contains over 2000 evidence-based sources and insights from over 200 client projects. In this way, we help you implement a set of highly effective attitudes, behaviours, processes, structures and tools that is truly trainable and sustainable.

Click here to take one of our free tests to find out how you are doing today.


Do you want help in finding growth opportunities in your sales organisation?

Commercial excellence diagnostic ©

Thorough, quick, objective: Assess over 100 sales & marketing best practices with our on-line diagnostic.

Commercial excellence health check

Dive deep into key areas of your sales performance.

Pipeline analysis

Expert insight into your lead generation and conversion


Do you want to install excellent sales practices in your organisation?

Create your sales DNA

Combine your existing best practices with our world class sales organisation blueprint to accelerate growth.

Sales organisation improvement programme

Improve your sales performance & growth through co-ordinated action.

Sales enabement

Define & implement the optimal model for your organisation to help recruit, train & coach your sales team.


Do you want your sales team to be effective in today’s “buyer 2.0” world?

B2B virtual

Train your team to ace remote selling.

Key account strategy

Assess your portfolio and embed effective key account management behaviour.

Selling to procurement

Help your team understand how buyers buy & negotiate.

Commercial negotiation

Comprehensive master class in negotiation specifically for sales people.

Psychology of influence

Discover and apply social science influence strategies.

Contact us for more information

Research led sales excellence
To find out more about our white papers …no email required


June 2020

Sales forces in flux

Is now the moment to seize the future with a salesforce restructure?


March 2020

The ‘stay at home’ sales team

How do sales teams spend their time wisely during the lockdown?


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August 2019

Do you want to be a super sales manager?

Take the sales manager test to see what your strengths are and where you can improve.


Join these satisfied clients

“Our % success rate is circa 70%”
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“11.5 times the initial investment in new revenues”
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