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“During my career, I have worked with many trainers & facilitators, both as a participant and as a manager, and I can say with honesty that the program Anderson delivered for my team and I was the most engaging, challenging and rewarding I have been involved with.”
Gordon Bethwaite – Business Development Manager, Widex UK (Medical Devices)
Even before covid-19 entered the scene, today’s sales professional had to master face to face selling and selling in the digital domain, switching effortlessly between the two as their clients do.
Linked-in, Zoom, Teams, email, telephone and site visits with social distancing protocols all form part of the daily work of B2B sales teams today. And, since no two buying processes are the same, sales people must be able to iterate and customise their own sales process for each opportunity.
Managing the sales funnel also requires differing sales competencies and a new relationship with marketing functions, as customers search in the social universe for products and services before engaging sales people.
The combination of these factors calls for new kinds of sales people – those who can manage multi-channel sales seamlessly.
B2B digital can be delivered 100% virtually or using various combinations to suit your sector. Just contact us so we can build your perfect training.
Sales staff and sales managers.
40 hours of virtual classroom in bite-size pieces with specified on-the-job learning projects.
Delivered in-company.
“A significant 90% of marketeers indicate that social media is important for their business”
Social Media Examiner Report 2011
Assess your personal attitudes and routines in business development
Book a consultation now